M E R I D I A N M A G A Z I N E
Celebrating the Holiday That Dare Not Speak Its Name
By Robert Knight
'Twas the Night Before,
Near the end of the craze,
As shoppers bought for Christmas
Not “happy holidays.”
December 24 is that wonderful day of the year when all but the most stubborn holdouts drop the “happy holidays” charade and use the word Christmas, as in Christmas Eve.
Before then, the sound of “happy holidays” rang with the same frequency as cash registers, all for the holiday that dare not speak its name.
Resistance is growing to the secularization of Christmas, as evidenced by more advertisers inserting the word Christmas here and there. Liberty Counsel, a Christian legal advocacy group based in Lynchburg, Virginia, has a “ Naughty & Nice List ” that tracks whether retailers acknowledge Christmas or stick to the strictly secular. As of this week, the list had 62 “nice” retailers, contrasted with only 23 “naughty” ones. Several on the “nice” list, such as Costco, came over from the dark side after the American Family Association and other pro-family groups alerted their members. Macy's, the home of Miracle on 34th Street , came around in 2006 after California civic activist Manny Zamorano targeted the chain with a national campaign to “save Merry Christmas.”
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